One more question I keep getting asked is 'Will customizing my Substack welcome email stop my newsletters from going to the spam folder?'
The short answer is yes, absolutely!
When you fix your Substack welcome email setup using the steps above and remove the robotic layout, your initial open rates will skyrocket. This is incredibly important for your overall domain health and email deliverability.
When a new subscriber opens your very first email right away, it signals to email providers like Gmail and Apple Mail that your newsletter content is safe, wanted, and highly engaging. This single action drastically reduces the chances of your future Substack posts being filtered into the 'Promotions' tab or the dreaded spam folder.
If you are currently mapping out your automated welcome email, I highly recommend keeping the text clean, asking a simple question to encourage a reply (which further boosts deliverability), and letting your writing do the heavy lifting!
One more question I keep getting asked is 'Will customizing my Substack welcome email stop my newsletters from going to the spam folder?'
The short answer is yes, absolutely!
When you fix your Substack welcome email setup using the steps above and remove the robotic layout, your initial open rates will skyrocket. This is incredibly important for your overall domain health and email deliverability.
When a new subscriber opens your very first email right away, it signals to email providers like Gmail and Apple Mail that your newsletter content is safe, wanted, and highly engaging. This single action drastically reduces the chances of your future Substack posts being filtered into the 'Promotions' tab or the dreaded spam folder.
If you are currently mapping out your automated welcome email, I highly recommend keeping the text clean, asking a simple question to encourage a reply (which further boosts deliverability), and letting your writing do the heavy lifting!