If you’re paying too much attention to your Substack "Follower" count, you might be falling into a dangerous social media trap without even realizing it.
Substack is quietly becoming a dual platform. There are Subscribers (the people who give you their email address and whom you actually own) and Followers (the people who just see you in the Notes feed).
Relying too heavily on followers means you’re putting your trust back into a social media feed algorithm - the exact thing Substack was built to help us escape. If a follower doesn't subscribe, they don't get your emails. Period.
If you’re paying too much attention to your Substack "Follower" count, you might be falling into a dangerous social media trap without even realizing it.
Substack is quietly becoming a dual platform. There are Subscribers (the people who give you their email address and whom you actually own) and Followers (the people who just see you in the Notes feed).
Relying too heavily on followers means you’re putting your trust back into a social media feed algorithm - the exact thing Substack was built to help us escape. If a follower doesn't subscribe, they don't get your emails. Period.
The key takeaway here is don't write for likes or followers... write for your subscribers.